Marketing

Marketing is the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and operate to create exchange that satisfy individual and organisational objectives. usage of tradeing: Bring the bargain forr to the trafficker Satisfy existing customer wants It is a revenue generating activity of the crease Types of food market places: mental imagery market - primary production markets Industrial market - businesses that purchase products to uptake in their production Intermediate markets - wholesalers and retailers Consumer markets - individuals who plan to use or consume the products that they buy. Mass market - the seller potty-produces, vision distributes, and chaw promotes one product to all buyers. Niche markets - is created when the mass market is finely divided into smaller markets consisting of buyers who have change needs or lifestyles. Approaches to market The production approach accent mark on producing goods Dema nd is greater hence supply The gross sales approach Emphasis on selling goods Demand is slight strong The marketing approach Emphasis on marketing the product Supply is greater then demand client orientation occurs when a business bases its marketing decisions on its customers wants. Elements of a marketing plan Performing a Situational analysis Establishing market Objectives Identifying Tar last market Developing marketing Strategies Implementing, monitor and controlling the marketing plan.

SOTSIM Situational Analysis SWOT analysis make up what the businesses strengths and weaknesses are, along with possible opp ortunities and threats. Product Life Cycle ! destine what stage the products are in, introduction, growth, maturity, decline or regrowth. Marketing Objectives increase market share Expanding product range Product outing - total range of products Product mix width - compositors case of different product Product mix depth - look of similar products Broadening the geographical representation Expanding sales through with(predicate) export markets Target markets A set market is a group of customers with similar characteristics who currently... If you want to get a in force(p) essay, order it on our website: BestEssayCheap.com

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